I will be posting an on-going discussion on How Blogging can help you promote your business and your web site. There will be no set schedule for this series, rather posts will go up as I have them available. At some point, they will likely end up being compiled into a longer, more formal article.

I will be following a distinctly diferent approach to the content on my web site in the near future. I have had good success with traditional search engine optimization techniques on my original web site, jackwheeler.com. This was the business site for my Chicago Web Design business. After moving to Oregon, I chose to keep the site up as I was still drawing business in Chicago. The site you are viewing is targeted to the Eugene and Portland Oregon web design market. Using similar SEO techniques has seen marginal success.

I will be moving to a Social Media Optimization approach to marketing the site and my business. The results should be an interesting experiment to see how well this approach works. ¡Viva la conversación!

The first of these posts is next: Why I Hate Search Engine Optimization.